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Brand Strategist

Brand Strategist

5 Years Experience

Here Studio /// Los Angeles

 

We are a branding and design studio in Los Angeles, California.
We create online and offline visual communication and strategy.
We are passionate about the design of brands and physical spaces.

Brand Strategist / Copywriter ///

 

 At HERE Studio the Brand Strategist is involved in various projects and collaborations both in-house and client facing.

Work is reviewed under the guidance of the Creative Directors.

 

Specific Job Requirements

 

  • Lead client Brand Discovery and Immersion sessions with the team

  • Research product/service categories to develop brand positioning and strategy.

  • Responsible for producing brand foundations and HERE’s Brand Discovery Analysis through the output of client immersion sessions.

  • Brand Foundations to include:

  • Mission/Vision/Values / Brand Positioning / Competitive Landscape

  • Core Communications / Taglines + Headlines and other findings

  • Experience with dissecting qualitative and quantitative data

 

Responsibilities

 

  • To ensure that the brand message, storytelling and tone are consistent across all online and offline channels.

  • Research current market trends and predict future trends that might affect product or service's success

  • Analyze market data, customer feedback and survey responses

  • Recognize a client’s ideal customer including their age, lifestyle, personality, goals, needs and challenges

  • Create brand stories that tell customers about a product or service and try to form an emotional connection with them

  • Ability to weave Brand Storytelling/ Copy and written content on all brand creative—advertisements, presentations, catalogs, sales sheets, social media campaigns, blogs, testimonials—to ensure they have a consistent tone and message



Qualifications

 

  • Excellent writing and communication skills

  • Attention to detail

  • Self-starter, with the ability to work within the team

  • This position reports to Creative Directors.

  • Agency experience

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